Canadian Biomass Magazine

Podcast – Is the bioeconomy the future of pulp and paper?

September 15, 2020
By P&PC Staff

UBC's Can Mask prototype, an N95-style mask made entirely of wood fibre. Dr. Orlando Rojas discusses the Can Mask and other bioeconomy opportunities in the new episode of Pulp and Paper Canada: The Podcast, below. Photo: UBC

[Editor’s note] Canadian Biomass’ sister magazine, Pulp & Paper Canada, has launched a monthly podcast, Pulp & Paper Canada: The Podcast.

Dr. Orlando Rojas. Photo: UBC

In the latest episode of Pulp & Paper Canada: The Podcast, we’re checking in with Dr. Orlando Rojas, professor at the University of British Columbia (UBC), director of the UBC Pulp and Paper Centre, scientific director of the UBC BioProducts Institute and the Canada Excellence Research Chair in Forest Bioproducts.

Dr. Rojas discusses how Canada’s emerging bioeconomy is primed for expansion, how bio-based systems are crucial to the evolution of the pulp and paper industry, and how Canada can look to bioproducts success stories overseas to lead the global charge for sustainable, renewable solutions.

“The pulp and paper industry in general, but most importantly in Canada, needs to reinvent itself. We need to be looking for higher product values – and there is a trade-off between value and input volumes,” he says during our discussion. “For that, we really need to change our mindset.”


Listen to the episode here:

Annex Business Media · Is the bioeconomy the future of pulp and paper?Every month, Pulp & Paper Canada: The Podcast covers the latest trends and technologies in the forest products sector through interviews with industry experts.

Topics may include market trends, process control, safety applications, machinery and equipment, sustainability and energy efficiency, software solutions, Industry 4.0 and the IIoT, and emerging technologies such as artificial intelligence.

Find the podcast on PPC’s Podcasts page or on Annex Business Media’s site, as well as on Annex Business Media’s SoundCloud and iTunes accounts.

If you have an idea for an episode of Pulp & Paper Canada: The Podcast, email the host Kristina Urquhart at

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